Monday, June 29, 2009
Use YouTube to highlight and grow your business.
Hey Fitness Pros.
We hosted our Summer Solstice event this past Saturday. I had a few of our volunteers take video clips with our $150 flip camera. Then I uploaded them onto YouTube. Mind you, it's not professional editing but hey, it still gives people a great idea of what we're all about. I can post these clips on our website, include them in my blog, add them on our FaceBook page, email them to clients...
It doesn't cost me anything but a little time and just increases our outreach. Plus our clients love it so that's good for Client Retention.
Create those moments of magic (even if it's just some footage of some really cool workouts with your clients) and then share them with the world! Your business image will spread like wild-fire and that IS good for business!
Yours in health, fitness and business,
ps. Be sure to get your clients' permission first. Or at least, have a clause in all your intake forms letting your clients know that you will post photos and video clips of events/workouts etc. If they have a problem with it, they'll let you know.