Wednesday, October 28, 2009

Get Insight before Action!

Hey Fitness Pros.

It's hard to believe but 2009 is quickly coming to an end and 2010 is fast approaching. As a business owner, I take this time of year to start planning and preparing to ensure the upcoming year is very successful. But before I start finalizing any plans, it's absolutely critical that I get input from my team. Remember 3 heads are better than 1 and 10 heads are better than 3 and 15 heads are better than 10!

So all this week, I have been meeting with each member of my team to get insight in a variety of different areas. See the notes below. Each meeting is one hour in length.

Remember that if you manage a team, they are probably spending a lot more time with clients than you do, so they often have a much better understanding of what truly works and what doesn't. If you are a solo trainer, answer the following questions yourself and perhaps run your answers by a consultant or mentor.

Individual Meetings – Please come prepared with thoughts/ideas etc
*How can we stay strong as a company?
*What should we keep doing, stop doing, start doing…?
*Where should our focus as a company be?
*Pricing structure – what needs to be added/changed? Should we increase prices? What’s the best way to present prices/options?
*Paid Time Off – do you like the proposed system?
*CSR in the evenings – yes or no?
*2010 Ideas for Seminars/Challenges/Events
*How can we increase numbers in group training classes?
How can you add to Community Outreach/Relationships? Is there a business you have a close relationship with that you could commit to going to weekly? Is there an association that you would like to become a part of (Rotary Club, Chamber of Commerce etc)How can you increase promotion/asking for referrals/giving out gift certificates?
*Which supplementary products should we be offering/selling to clients?
*Any other thoughts/ideas/questions/concerns…

Yours in health, fitness and business,

Sherri McMillan

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